UX + Visual Design
Hoxton Capital Management has quickly established itself as one of the fastest-growing independent advisory companies. Since its inception in 2018 with a team of just 5, Hoxton Capital has grown to over 300 employees across five key global offices. The team asked me to help with an idea in launching a campaign, the objective of these visuals is to create a more compelling and impactful message.
The visual starts with a timeline that shows the historical growth of the stock market. Major events and market traumas are marked on the timeline, such as the Great Depression and the 2008 financial crisis.
The timeline then transitions to a straight line that goes from point A to point B, where point B is higher than point A. This line represents the potential growth of the market over time, even in the face of major events.
The straight line is then transformed into the basis of a wedge logo. The wedge represents the idea that the market has the potential to grow exponentially over time, even in the face of challenges.
The app's user-friendly interface and intuitive design make it easy for users to track their financial activities in real-time, view their transaction history, and receive alerts for upcoming bills and payments. Users can also set budget goals and receive personalized financial advice based on their spending patterns, helping them stay on track and achieve their financial objectives.