Two-phase engagement: a no-code-friendly Shopify Plus theme rebuilt into a fully accessible, bilingual Hydrogen storefront for a GCC health & beauty brand doing 5,000+ orders/month.

A catalog diagnosis for a GCC health & beauty retailer whose product structure had stopped matching its business.

A routine builder on the Avnzor storefront — five time slots, automatic placement, and a classifier deciding what even counts as routine-able.

Brand, design system, and end-to-end mobile UX for a women's preloved-fashion marketplace.

A luxury fashion house rebuilt on Shopify Plus with an AI-powered dev stack.

A live operations dashboard connecting Shopify, Algolia, and the warehouse into one command center for a GCC health & beauty brand.

Taking an internal buying dashboard multi-tenant and shipping it as a public Shopify App Store app.

Designing the design system behind Snap's AR for enterprise.

Faster design and development cycles for the GCC's largest mother & baby e-commerce.

A manifest-driven design-to-code workflow: Figma tokens flow into production-ready Next.js components with built-in accessibility and agent-ready testing.

A UX audit and design strategy for Odeem, a Dubai-based luxury leather goods label by Emirati designer Fatma AlOtaiba.

End-to-end product design and marketing site for an AI sizing tool used by Prada, Moncler, and 30+ luxury brands.

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